Fluent-Ecommerce is a package deal consisting of much functionality, a fully dynamic database-driven software system a functionality deployment tool which enables you to deploy the most advanced technologies at the click of a button. The primary function of Fluent-Ecommerce is to cater to the requirements of a shopper exactly as a Sales Manager would do in a real brick and mortar store. It maximizes the best possible real time visual experience in the virtual world.
Fluent-Ecommerce is 100% dynamic. You program it the way you want it to work for you. Absolutely no HTML, ASP, PHP, Flash or JavaScript knowledge required.
Fluent-Ecommerce is developed in such a way that each department or product page of your existing online eStore offers these functions depending on how you wish to program Fluent-Ecommerce for different departments or item pages. All the products in your existing store will be featured along with the images, videos, specifications, audio, product displays and comprehensive descriptions.
Navigation is made super easy and your visitors will love the experience. Once a visitor uses this software on your store, they will be drawn to buying from you, using this innovative software system because Fluent-Ecommerce makes everything so easy.
At normal e-commerce websites, a visitor must look at dozens and maybe hundreds of products, spend a lot of valuable time browsing details of unwanted products, and overload with unimportant data . . . and still not find the desired product. The Fluent-Ecommerce system displays the desired products and also compares between them - 2 levels of comparison - basic for the impulsive buyer and a comprehensive comparison for the serious and intelligent buyer.
Fluent-Ecommerce is sure to generate results and increase sales and also enhance visitor experience.
Think of yourself entering a shopping mall in Real Time as a shopper. The mall has different departments, sub-departments and each one of them has a Store Manager or sales people attending to the product display counters.
Series of events during your visit...
Store Manager: Welcome Sir, What exactly are you looking for?
You: Thank you, I would like to buy a Plasma TV
Store Manager: Yes, we have a wide range of Plasma TV`s, are you looking for a specific brand, manufacturer or model?
You: Yes, I was interested in Sony products.
Store Manager: Excellent choice, let me take you to the Sony Section
You: Great
Store Manager: Sony manufactures two types of Plasma TV`s. What would you be interested in - Wall mounted or table top?
You: Wall mounted would be preferred.
Store Manager: Any particular budget...we have wall mounted Plasma TV`s ranging from $2000 to $50,000
You: My budget would approximately be between $5000 to $10,000
Store Manager: Great...we have Plasma TV`s within that budget which have an external home theater system also -- would you prefer a model with a home theatre attachment?
You: Yes, that will be great
Store Manager: Here, Sir...We have 10 models which suit your requirement. They are all displayed on this rack and their prices and types are displayed to enable you to compare between them and make the right choice.
You: Wow. Are you saying that all these Plasma TV`s fall within my budget and my range of requirements?
Store Manager: Yes Sir, all these TV`s are exactly as per your requirement.
You: [looking around all the models] - I am going to have a hard time deciding which one to buy. They are all so cool, and so many fit my needs -- and I especially like the fifth one in that row, but i am not sure.
Store Manager: No problem Sir, Why don`t I give you the [PDF] product brochures for each of these models . . . they are quite comprehensive and will enable you to compare between all the product features, their functions, functionalities, warranty information, electricity consumption and every other parameter pertaining to this range of product. And if you want to watch product videos [Fluent-Ecommerce product video presentation speaks for itself!] of these products, I can arrange for them immediately. I am certain that it will help you make an intelligent, well informed decision instantly, and you will never regret it.
You: Cool . . . I am really impressed. Lets have it; I have come here to buy right away.
Store Manager: Here is the information you require. Please take your time to decide. Also, if you want my assistance, I can line up the products in a table of ascending order of price so as to give you a clear idea.
You: Spend some time looking through the details which are comprehensive and interesting.
You finally make a decision. Yes, you were right, the fifth one in the row is most appealing to you...in fact its just perfect.... in terms of looks, functions(wow, its got a 5 CD changer), warranties and performance.
Now the visiting prospective shopper turns into a buyer and instantly clicks on the "Add to cart" button perfectly happy with the merchandise they selected, feeling that they made the right choice.
This is what the Fluent-Ecommerce does: It brings the RealTime experience to the Virtual World. It delivers comprehensive product descriptions, enables a buyer to compare between related products and make an online decision instantly.
Fluent-Ecommerce is developed in such a way that each department of your existing online store will function in this manner:
All the products in your existing store will be featured, along with:
Customizing Fluent-Ecommerce is super easy and your visitors will love it. It is guaranteed that once a visitor uses this software on your store, he will always prefer buying through the software because it makes everything so easy.
In an earlier configuration of your Site, they would have had to look at dozens and hundreds of products, waste time browsing through pages and pages of unrelated details and unwanted products, perhaps not finding the desired product.
Fluent-Ecommerce not only displays the desired products, it also compares between them - 2 levels of comparison - basic for the impulsive buyer and a comprehensive comparison for the serious and informed buyer.
Fluent-Ecommerce - Sure to generate higher conversion and sales results, enhancing visitor comfort level and the shopping experience.
